No doubt. It’s all part of the Jay Leno image rehabilitation process, but still, that commercial was pretty fucking clever. A balls move by both CBS and NBC. Eh, fuck Jay!
UPDATE: Here’s how the spot came to life. It was Letterman’s idea. CBS had to sneak Jay into the studio in disguise, wearing glasses and a fake mustache. Getting Oprah in was a lot easier. CBS just spray painted “UPS” on Oprah and rode her into town.
Written by Gerald "Gerry" Pugliese on Sunday, February 7, 2010
Posted in: Media Watch, Television, Topics from the Show